The Six Questions Senior Marketers Ask - That Most Marketers Never Think To
Episode: 157
Over a decade in marketing and I can tell you the exact moment I stopped being the person who delivered the update and became the person who shaped the direction.
It wasn't a promotion. It wasn't a big campaign win. It was the questions I started asking.
Most marketing managers are answering questions they should be asking. And that one shift - from answering to asking, is what separates the people who execute the plan from the people who shape it.
The good news? There's a version of you that walks into every meeting and immediately changes the quality of the conversation. She's not more experienced than you. She's not more senior than you. She's just asking six different questions.
In this episode, I'm sharing exactly what those questions are. Questions I've collected over twelve years of watching the best strategic thinkers in the rooms I've been in. The questions that don't just make you look senior. They make you think senior.
And you don't need a new title to start asking them. You need this episode.